$60 / month
Or $50 a month billed annually. Growth is $200 a month ($180 billed annually) and adds email and landing-page A/B tests. Flat at any ad spend. Done for you: contact us.
Infinite plansPloy AI vs Infinite: AI website builder or AI marketing agent
InfiniteKeep the site you have. Infinite's AI marketing agents send traffic to it with Meta, Google, YouTube and Reddit ads, find which page converts best, and keep your blog and emails going.
PloyRebuilds and hosts your B2B website, with visitor identification and account-based marketing.
Infinite vs Ploy, feature by feature
Infinite
Ploy
-
Brand watch Infinite Built in Ploy Built in
-
Meta and Reddit ads Infinite Built in Ploy Limited
-
Google ads Infinite Built in Ploy Limited
-
YouTube video ads and tests Infinite Built in Ploy Not offered
-
Ad creative Infinite Built in Ploy Built in
-
Ads and landing-page loop Infinite Built in Ploy Limited
-
Landing-page A/B tests Infinite Built in Ploy Built in
-
SEO and AI answers Infinite Built in Ploy Built in
-
Social posting Infinite Built in Ploy Limited
-
Email Infinite Built in Ploy Limited
-
Site analytics Infinite Built in Ploy Built in
-
Competitor tracking Infinite Built in Ploy Limited
- Built in: the tool does this itself
- Limited: only part of the feature, or through another app or the vendor's team
- Not offered: not on the tool's official site
Bright track: Infinite. Grey track: Ploy. Not offered = not listed on Ploy's official site, checked Oct 2026.
Three things to know
01
Infinite creates and manages your ads; Ploy's ad integrations read results. Infinite launches Meta campaigns on autopilot or review-first, Google Demand Gen campaigns, YouTube video ads with up to 5 thumbnails each, and Reddit campaigns. Ploy's docs describe its Meta, Google and Reddit Ads integrations as read and report, and YouTube is not listed.1
02
Infinite keeps your current site and sends paid traffic to it. It tests the pages your ads land on (Growth plan, Vercel sites) and keeps the winner for the next round of ads, with each visit tagged by the ad and campaign behind it. Ploy's full feature set assumes hosting on its Astro runtime.2
Compare the commitment, too
$50 / month
With 4,000 credits a month and 1 custom domain. A free tier gives 500 credits a day. Pro is $300 a month; Enterprise is custom.4
Quick verdict
Ploy starts from your website. Infinite starts from your ad accounts and the conversations where buyers show up.
Choose Infinite if
You want Meta ads on autopilot or review-first, Google and YouTube campaigns, tests on the pages those ads land on, an SEO and AI-answer blog, and email, without moving your website.
Choose Ploy if
You want an AI platform to rebuild, host and test your website, identify the companies visiting it, and push named accounts into your CRM.35
Bottom line: Ploy is the better pick for B2B website building, visitor identification and account-based marketing. Infinite is the better pick for running paid ads on Meta, Google, YouTube and Reddit, testing the pages they land on, and keeping your SEO blog and emails going. See how we compared.
At a glance
| Infinite | Ploy | |
|---|---|---|
| Price, checked October 14, 2026 | $60 a month (Starter) or $200 a month (Growth). $50 or $180 a month billed annually. | Free, then $50 (Starter) or $300 a month (Pro). Enterprise is custom.4 |
| Best for | Founders, ecom brand owners and agencies who want Meta, Google, YouTube and Reddit ads, landing-page tests, an SEO and AI-answer blog, email and site analytics in one app. | B2B teams that want their website rebuilt, hosted and tied to visitor identification.35 |
| Who does the work | Infinite's agents, inside a desktop app you run. Meta ads on autopilot or review-first, your choice. You approve SEO article sets and A/B winners. | Ploy's agents run analysis and playbooks on their own. Publishing waits for your approval.5 |
| Pricing model | Flat monthly fee. No share of ad spend and no credit balance. | Credits on every plan. Heavier builds draw more.6 |
Every feature, side by side
| The work | Infinite | Ploy |
|---|---|---|
| Brand watchBuilt in: it watches public conversations on Reddit and X where people mention your brand, your competitors or the problem you solve. | Built in The Reddit and X scanners surface posts that mention your brand, your competitors or the problem you solve, ranked for you. You write and send each reply yourself. |
Built in Identifies companies visiting your site, drafts outreach to them, and monitors Reddit mentions.51 |
| Meta and Reddit adsBuilt in: it creates or changes Facebook and Instagram campaigns, or Reddit campaigns. Reporting only is Limited. | Built in Meta: create, duplicate, change budgets and pause, on autopilot or review-first, your choice. New campaigns launch paused for review. Reddit Ads: create campaigns, pause or turn them on, and change budget, targeting and link. |
Limited The docs describe Meta and Reddit Ads as read and report. The homepage lists “Meta campaign management”.17 |
| Google adsBuilt in: it creates or changes Google Ads campaigns. Reporting only is Limited. | Built in Launch and manage Demand Gen campaigns in your Google Ads account: create, start, stop, and change budget, hours and end date. Search, Shopping and Performance Max results down to the keyword, in reports and chat. |
Limited Google Ads spend and conversions are pulled into reports and attribution. No YouTube ads found.1 |
| YouTube video ads and testsBuilt in: it launches YouTube video ads and tests versions. Ads with no tests are Limited. | Built in Boost a live video with up to 5 thumbnails, one campaign each, and compare results per thumbnail. Thumbnail tests run 2 to 5 versions for at least 7 days and call a winner on click-through rate only when the result is significant. |
Not offered Not offered. Ploy's Meta, Google and Reddit Ads integrations read results, and YouTube is not listed.1 |
| Ad creativeBuilt in: it makes ad images or videos you can run. | Built in AI ad images: unlimited on your own ChatGPT plan through Codex, or 60 a month (Starter) and 150 a month (Growth) on Infinite's key. |
Built in “Automated ad creative at scale”, exported in feed and story formats.7 |
| Ads and landing-page loopBuilt in: it runs the ads and tests their landing page in one place. Separate tools are Limited. | Built inGrowth plan Launch ads, A/B test the page they send people to, and keep the winner for the next round. The Infinite pixel tags each visit with the ad and campaign it came from. |
Limited Ploy builds landing pages for paid campaigns and runs native A/B tests, but its ad integrations only read results.871 |
| Landing-page A/B testsBuilt in: it writes or hosts version B, splits traffic and reports a winner. Tests run by a vendor's team are Limited. | Built inGrowth plan Infinite writes version B, splits traffic, and you approve or discard. Needs a GitHub repo hosted on Vercel. |
Built in Native A/B tests on pages Ploy hosts, reviewed before a winner is promoted.7 |
| SEO and AI answersBuilt in: it publishes articles to your site and tracks whether AI answers cite you. | Built in Keyword research, a topic plan and articles published to your domain after you approve the set. Tracks whether AI answers cite you. |
Built in Keyword research, rank tracking and AI citations across ChatGPT, Perplexity, Gemini and AI Overviews.35 |
| Social postingBuilt in: it publishes organic posts. Drafts you copy elsewhere are Limited. | Built in Posts to LinkedIn, X, Instagram, Facebook and YouTube on both plans. X drafts in your voice. |
Limited LinkedIn content playbooks, and Facebook and Instagram post content through integrations. No scheduled posting to X found.71 |
| EmailBuilt in: it sends campaigns or sequences itself. Sending through another app is Limited. | Built inGrowth plan Lifecycle sequences and campaigns to your own contacts and signups. |
Limited Gmail drafts to identified visitors, staged for review. No newsletter sending from Ploy itself.1 |
| Site analyticsBuilt in: it shows your own site's visits, sources and conversions. Ad reports alone do not count. | Built in Site and app analytics on Infinite's own pixel: traffic, sources, pages, a store funnel from visit to purchase, and humans versus AI agents and bots. GA4, PostHog, Stripe and Shopify sync on their own. |
Built in Built-in analytics on pages Ploy hosts: page views, traffic sources and the companies behind visits, plus GA4 and PostHog data.31 |
| Competitor trackingBuilt in: it keeps watching competitors' ads, content or AI visibility. A one-off report does not count. | Built in Competitors' Meta Ad Library ads, their angles and weekly momentum, with one-click clones in your brand. 3 brands on Starter, 9 on Growth. |
Limited Competitor term lookups in SEO, plus playbooks that build competitor pages.37 |
Stage by stage
What each tool does at every stage. Every Ploy line links to its source.
01Brand watch
InfiniteBuilt in
Reddit and X posts about you, scored daily
- Posts that mention your brand, rivals or the problem you solve
- Reddit scan runs on your Mac with your own Codex
- X scan runs on Infinite's servers, with a daily cap
- Inbox with New, Saved and Replied; you write every reply
PloyBuilt in
Identifies the companies behind anonymous site visits5
02Meta and Reddit ads
InfiniteBuilt in
Meta and Reddit ads, on autopilot or review-first
- Connect with Facebook login or a system-user token
- Build, copy, change budgets and pause, on Facebook and Instagram
- New campaigns start paused, so nothing spends before you look
- Reddit: create, pause or turn on; change budget, targeting, link
03Google ads
InfiniteBuilt in
Builds and runs Demand Gen campaigns
- Turn on or off; change budget, schedule, devices, end date
- Also runs Demand Gen and YouTube campaigns made outside Infinite
- Search, Shopping and Performance Max: read-only, by ad group and keyword
04YouTube video ads and tests
InfiniteBuilt in
Boosts live videos and tests thumbnails
- 1 to 5 thumbnails, each in its own campaign
- Compare views, watch time, cost and subscribers per thumbnail
- Title fixed, a week or more; a winner only when significant
- Every launch waits for an owner or admin
PloyNot offered
Not offered1
- YouTube is not among Ploy's integrations
- We found no YouTube ads or video tests
05Ad creative
InfiniteBuilt in
AI ad images in your brand
- No cap through Codex on your own ChatGPT plan
- On Infinite's key: 60 a month on Starter, 150 on Growth
- Clone a rival's Meta ad into your brand from Competitors
06Ads and landing-page loop
InfiniteBuilt inGrowth plan
Ads and page tests connect, on Growth
- An ad goes live; the page it points to gets a version B
- The next round of ads points at the winning page
- The pixel records the ad, ad set and campaign behind each visit
07Landing-page A/B tests
InfiniteBuilt inGrowth plan
Writes version B in your GitHub repo, on Growth
- Splits traffic and reports the result
- Nothing ships until you approve the winner; you can discard
- Needs GitHub and Vercel hosting; other hosts are not supported
08SEO and AI answers
InfiniteBuilt in
A blog on your domain, written and published for you
- Keyword research and a plan of 7 to 12 articles you approve
- Writes, checks and publishes on a schedule, with SSL set up
- Ranks every 2 days, Search Console, and AI citation tracking
- About 2 campaign articles plus 1 chat article a day
PloyBuilt in
Full SEO and AI-citation tracking in the builder3
09Social posting
InfiniteBuilt in
Posts to LinkedIn, X, Instagram, Facebook and YouTube
- On both plans
- X drafts in your voice from creators you follow
- Instagram analytics and a read of up to 10 posts a day
10Email
InfiniteBuilt inGrowth plan
Email to your own contacts and signups, on Growth
- Lifecycle sequences, such as a welcome series after signup
- One-off campaigns
11Site analytics
InfiniteBuilt in
Your own pixel, installed with one command
- npx infinite-tag; runs from your domain so blockers miss less
- Traffic, sources, pages, funnels and a store funnel to purchase
- Tells real people apart from AI agents and bots
- GA4, PostHog, Stripe and Shopify data syncs on its own
12Competitor tracking
InfiniteBuilt in
Rivals' Meta ads, pulled every week
- A wall of their ads, their angles, momentum and one-click clones
- 3 brands on Starter, 9 on Growth, with 90 days of history
- Does not track their pricing or blog content
A week in each tool
One realistic week for a B2B software startup spending about $3,000 a month on Meta and Google ads, chasing more demo requests.
| Day | In Infinite | In Ploy |
|---|---|---|
| Monday launch a Meta campaign | Ask in chat or use the Meta Ads page; it lands paused for your check;Autopilot then moves budget and pauses ads; review-first waits for your OK on Home | Build the campaign in Meta Ads Manager; Ploy reads its results1;Ploy can make the ad creative in feed and story formats7 |
| Tuesday test the landing page | On Growth, A/B test the ads' page; Infinite writes version B in your GitHub repo;It splits traffic, and the pixel tags each visit with its ad and campaign | Build the landing page in Ploy and run a native A/B test7;Ploy hosts the page3 |
| Wednesday publish SEO content | Approve an article set once; Infinite writes, checks and publishes to your domain on schedule;It checks their ranks every 2 days | Draft pages with keyword data and on-page scoring; approve, and Ploy publishes3;It tracks ranks and AI citations5 |
| Thursday reach buyers | Open the Reddit and X inbox ranked by buying intent; reply yourself;Then post to LinkedIn and X from the app | See which companies visited5;Review queued Gmail drafts and LinkedIn messages before anything is sent17 |
| Friday read the results | Site Analytics shows visits by source and by ad, and Stripe revenue;See which ads brought visitors to the tested page | Built-in analytics, heatmaps and named companies on hosted pages3;Plus an "Ad Campaign ROI Report" playbook7 |
Check whether you are ready to move pages onto Ploy's hosting, and whether you need visitor identification more than ad management. Ploy's free tier lets you build before you pay.4
Key use cases
Ploy suits B2B teams whose growth runs through the website. Infinite suits founders who grow through ads, search and conversations.
Infinite use cases
- Running Meta ads on autopilot or review-first, plus Google and YouTube campaigns, and testing the page they land on.
- Publishing an SEO blog to your own domain and checking whether AI answers cite it.
- Finding people on Reddit and X who are asking for what you sell.
Ploy use cases
Which to choose
Pick Ploy when
- You want your site rebuilt from your current one and hosted, with analytics, heatmaps and schema on every page.35
- You sell B2B and want anonymous visitors resolved to companies and pushed to HubSpot, Attio or Salesforce.54
- You want native A/B tests on hosted pages: "review the evidence before promoting a winner".7
- You want playbooks for account-based pages, LinkedIn outreach and Gmail drafts to identified visitors, staged for review.71
- You want a free tier and a wide integration catalog, from Figma and Notion to Klaviyo and Stripe.41
- You need enterprise terms such as Salesforce sync, white-glove onboarding and no training on your data.4
Pick Infinite when
- You want Meta, Google, YouTube and Reddit campaigns created and managed in the same app as your landing-page tests, SEO and email.
- You want ads and their landing page in one loop: launch the ads, A/B test the page they send people to, and keep the winner for the next round (Growth plan).
- You want email sequences and campaigns to your own contacts and signups (Growth plan).
- You want a flat price with no credit balance: $60 or $200 a month.
- You want competitors' Meta ads tracked every week and cloned into your brand.
By type of buyer
Founders, ecom brands and agencies.
Founders
Ploy pitches startups "Growth without the first hire" and has a free tier, so it fits a B2B founder whose growth runs through the website and named accounts. Infinite fits founders who grow through Meta, Google, YouTube and Reddit ads, an SEO blog, social posting and buyer conversations on Reddit and X, on the site they already have.74
Ecom brand owners
Ploy's core features lean B2B: visitor identification, account-based pages and CRM sync. Square and Stripe appear as Pro integrations, but we found no Shopify integration. Infinite syncs Shopify and Stripe revenue, shows a store funnel from visit to purchase, and runs Meta, Google, YouTube and Reddit ads; its A/B tests need a site in a GitHub repo hosted on Vercel, so they do not apply to a standard Shopify theme.51
Agencies
Ploy names agencies as a segment ("Extend the relationship"), and Pro covers 5 custom domain families. Its homepage says "White-label ready" while its builder page lists agencies as "Coming soon", so confirm with Ploy. Infinite runs each client as its own workspace under one login, with owner, admin and member roles, billed per workspace and with no white label.743
Sourced feature table
| Decision point | Infinite | Ploy |
|---|---|---|
| What it is | A desktop app backed by Infinite's cloud, for founders, ecom brand owners and agencies. It runs Meta ads on autopilot or review-first, launches Google Ads, YouTube video and Reddit campaigns, A/B tests the pages your ads send people to, writes an SEO and AI-answer blog, posts to social networks, watches Reddit and X for posts about your brand, and shows your site analytics. | "Ploy Web builds and optimizes. Ploy Grow identifies and reaches. Ploy Ads creates and attributes."7 |
| Where you use it | Desktop app for macOS, with your data synced in Infinite's cloud. No Windows, Linux or web app. | Web app with an in-app agent, plus a CLI for Claude Code and Codex on macOS and Linux.72 |
| Your website | Works with your current site. Infinite publishes the blog to your domain and runs A/B tests on sites hosted on Vercel from a GitHub repo. | Builds and hosts sites on its Astro runtime with custom domains, or ships single pages "without moving your whole site".32 |
| A/B tests | Growth plan. Infinite writes version B, splits traffic, and you approve or discard. Needs a GitHub repo hosted on Vercel. | Native A/B tests through the "Run an Experiment" playbook.7 |
| SEO and AI answers | Keyword research, a topic plan, and articles that Infinite writes, checks and publishes to your own domain after you approve the set. Ranks are checked every 2 days. Volume is about 2 campaign articles plus 1 chat article a day. Tracks a set of prompts and records whether each AI platform cites your site. Included on both plans. | Keyword research, rank tracking and on-page scoring; AI citations tracked across ChatGPT, Perplexity, Gemini and AI Overviews.35 |
| Visitor identification | Not built. | Named-account resolution with firmographics pushed to Attio or HubSpot. 50 enrichments a month on Starter, 1,000 on Pro.54 |
| Paid ads | Meta: create, duplicate, change budgets and pause, on Facebook and Instagram placements, with new campaigns launched paused for your review. Google Ads: launch and manage Demand Gen campaigns, including ones made outside Infinite, and read Search, Shopping and Performance Max down to the keyword. YouTube: boost a live video with up to 5 thumbnails and run thumbnail tests. Reddit Ads: create campaigns, pause or turn them on, and change budget, targeting and link. | Ad creative generation and attribution. The docs describe the Meta, Google and Reddit Ads integrations as read and report; the homepage lists "Meta campaign management".17 |
| Brand watch and outreach | Reddit and X scanners surface posts that mention your brand, your competitors or the problem you solve. You write and send the replies yourself. | Outreach to identified visitors through Gmail drafts and LinkedIn playbooks, staged for review. Reddit mentions monitored with drafted posts.17 |
| Who approves changes | Meta ads: autopilot or review-first, your choice. On autopilot, Infinite raises, lowers or moves budget and pauses tired ads on its own; in review-first mode each change waits for your OK. New Meta campaigns launch paused for review. Google Ads, YouTube and Reddit launches and changes wait for your OK. | Analysis, drafts and scheduled playbooks run on their own. Publishing waits for approval, and integration write access "is off until you turn it on."51 |
| Integrations | Connects GA4, PostHog, Stripe, Shopify, Meta, Instagram, X, Google Ads, Search Console and GitHub. Site and app analytics, a store funnel, and a first-party pixel (npx infinite-tag). | A long catalog of services in Ploy's integration docs, grouped by plan. Its pricing page puts ad integrations, HubSpot and Attio on Pro, though its docs list Meta Ads on every plan; Salesforce needs Enterprise.14 |
| Ads to landing-page loop | Growth plan. Launch ads, A/B test the page they send people to, and keep the winner for the next round of ads. The Infinite pixel tags each visit with the ad and campaign it came from. | Ploy builds landing pages for paid campaigns and runs native A/B tests, but its ad integrations only read results.871 |
| Site analytics | Site and app analytics on Infinite's own pixel (npx infinite-tag), which can run from your own domain so ad blockers miss less. Traffic, sources, pages, a store funnel from visit to purchase, and humans versus AI agents and bots. GA4, PostHog, Stripe and Shopify sync on their own. | Built-in analytics on pages Ploy hosts: page views, traffic sources and the companies behind visits, plus GA4 and PostHog data.31 |
| Pricing model | Flat monthly fee: $60 or $200 a month ($50 or $180 billed annually). No share of ad spend and no credit balance. | Credits: image, code and document generation, planning and visitor enrichment draw from your balance, and heavier builds draw more.46 |
| Entry price | $60 a month (Starter). Done for you: contact us. | Free; Starter $50 a month; Pro $300 a month; Enterprise custom.4 |
| Ratings (October 2026) | Not rated here. Infinite publishes this page and does not cite a score for itself. | No third-party rating yet: Ploy's Trustpilot page has 0 reviews, read October 14, 2026.9 |
Tradeoffs
Infinite tradeoffs
- No website builder or hosting, no visitor identification and no CRM sync.
- Landing-page A/B tests and email need the $200 plan, and A/B tests need a GitHub repo hosted on Vercel.
- No outreach sending: lead scanners find posts, and you reply yourself.
- Desktop app for macOS only. There is no Windows, Linux or web version.
- Chat, lead scoring and drafts need your own Claude Code or Codex subscription, and Reddit scans and X drafts run only while the app is open.
- Infinite is young, with a small customer base, and releases ship almost daily.
Ploy tradeoffs
- Usage is metered by credits, and heavier builds and long chats cost more.46
- Ploy's pricing page puts ad integrations, HubSpot and Attio on the $300 Pro plan, though its docs list Meta Ads on every plan. Salesforce needs Enterprise.41
- Ploy's ad docs describe reading and reporting, with write access off by default; its homepage also lists "Meta campaign management". Confirm with Ploy.17
- Full value assumes hosting on Ploy's Astro runtime: "Other frameworks need a port".2
- SSO is "Coming soon", and the enterprise page says SOC 2 Type II is "in progress".45
- It is new: general availability was announced June 15, 2026, and there are no third-party reviews yet.109
Setup and switching
Setting up Infinite
- Download the app and pick a plan
- Connect your ad accounts, analytics and store
- Sign in with Claude Code or Codex
- Add the pixel with npx infinite-tag
- Your campaigns keep running; history fills in on its own
Setting up Ploy
- Sign up on the web and "slurp" your site's structure, identity and design tokens in about 60 seconds43
- Use a custom domain (from Starter), or proxy pages "without moving your whole site"3
- Move a full site: Claude Code or Codex migrates your repo via the Ploy CLI2
- "Other frameworks need a port to Ploy's Astro runtime"2
- Turn on integration write access (off by default); agent publishing needs Owner or Admin111
Many teams split the work instead of switching. Ploy hosts your pages, so check its paid GitHub Code Sync keeps them in your own repo. Infinite leaves your site in place (A/B tests need a GitHub repo on Vercel); ads stay in Meta and Google.
Pricing: Ploy AI vs Infinite
Infinite plans
| Plan | Price | What it includes |
|---|---|---|
| Starter | $60/month, or $50/month billed annually ($600 a year) | Meta ads on autopilot or review-first; Google Ads and YouTube video campaigns you launch, boost and test; social posting to LinkedIn, X, Instagram, Facebook and YouTube; SEO and AI-answer blog with rank and citation tracking; Reddit and X lead scanners; Instagram analytics; competitor Meta ad tracking for 3 brands; 60 AI images a month on Infinite's key; site and app analytics with the Infinite pixel and a store funnel. |
| Growth | $200/month, or $180/month billed annually ($2,160 a year) | Everything in Starter, plus email (lifecycle sequences and campaigns), landing-page A/B tests that close the loop with your ads (needs a GitHub repo hosted on Vercel), competitor tracking for 9 brands and 150 AI images a month. |
| Growth, done for you | Contact us | A growth lead runs Infinite on your account, with a monthly read on what moved. |
Inside the app the two plans are named Max and Ultra. The fee is flat: no share of ad spend and no credit balance, though AI images on Infinite's key are capped as above. Chat, lead scoring and drafts run on your own Claude Code or Codex subscription, which you pay for separately. Current prices: Infinite pricing.
Ploy plans
| Plan | Price | What it includes |
|---|---|---|
| Free | $0 | 500 credits a day (2,000 max). No custom domain or collaborators. No card required.4 |
| Starter | $50/month | 4,000 credits a month, 1 custom domain, collaborators, Google integrations, 50 visitor enrichments a month, GitHub Code Sync.4 |
| Pro | $300/month | 24,000 credits a month, 5 custom domain families, 1,000 visitor enrichments a month, ad integrations, HubSpot and Attio.4 |
| Enterprise | Custom | Everything in Pro, plus Salesforce, white-glove onboarding, done-for-you playbook setup, enterprise terms and higher enrichment limits. SSO is "Coming soon".4 |
Self-serve plans are month to month, and no annual price is published. Higher credit tiers can be chosen on each paid plan, but their prices are not listed.46
What a month costs: worked examples
Neither price changes with ad spend. Infinite is a flat fee; Ploy's plans include a monthly credit balance that every generation draws from. Three examples, from published prices only. The two tools do different jobs, so read each row as what that money buys.
| Example | Infinite | Ploy |
|---|---|---|
| Website, SEO and visitor ID on one domain | $60 a month on Starter. Infinite does not build or host websites or identify visiting companies; it adds ads, social and lead finding instead. | $50 a month on Starter: 4,000 credits, 1 custom domain and 50 visitor enrichments a month.4 |
| Ads, landing-page tests and CRM sync | $200 a month on Growth, with A/B tests on your current site (GitHub and Vercel) and Meta, Google, YouTube and Reddit ads run from the app. | $300 a month on Pro: 24,000 credits, ad integrations that read results, HubSpot and Attio, and 1,000 enrichments a month.41 |
| An agency with 5 client sites | $300 a month on Starter (one $60 plan per client workspace), or $1,000 on Growth. No white label. | $300 a month on Pro, which covers 5 custom domain families, with one shared credit balance.4 |
Ploy's credits are shared across image, code and document generation, planning and visitor enrichment, and "heavier builds draw more". Higher credit tiers are selectable on each paid plan, but their prices are not published. Ploy's self-serve plans are month to month with no annual price; Infinite billed annually is $50 or $180 a month.46
Ploy AI alternatives
-
An organic AI CMO that drafts SEO and social content for you to approve.
Best Ploy AI alternative if you want daily organic drafts and SEO fixes as GitHub pull requests on your current site, starting from a free tier.
Okara AI review: Infinite vs Okara, the AI CMO compared -
02
Infinite
Plans from $60 a monthKeep the site you have. Infinite's AI marketing agents send traffic to it with Meta, Google, YouTube and Reddit ads, find which page converts best, and keep your blog and emails going.
Best Ploy AI alternative if you want to keep your current site and grow it with Meta, Google, YouTube and Reddit ads, tests on the pages they land on, an SEO blog and email, on a flat price.
-
Runs your Google and Meta ad accounts, on more ad networks, with a white-label plan for agencies.
Best Ploy AI alternative if you want high SEO article volume published to your existing CMS, plus AI-run Google and Meta ads.
Ryze AI vs Infinite: features, pricing and alternatives -
A managed marketing team for local service businesses, plus self-serve content tools.
Best Ploy AI alternative if you want self-serve content software, or a managed team to do the marketing for you.
Blaze AI review: Infinite vs Blaze, pricing and alternatives
Methodology
- On October 14, 2026 we read Ploy's homepage, pricing, website builder, enterprise and CLI pages, its docs on integrations and credits, and its funding announcement, plus its Trustpilot page. Every Ploy claim links to the page it came from.
- We first published this page on July 22, 2026. Ploy's prices have not changed since; it has added a large playbook library, a CLI and a content database. This version reflects that.
- The Infinite column describes what customers can use in the shipped app today (version 0.4.13). Staff-only features and features waiting on a third party are left out or marked.
- We did not benchmark page quality, conversion results or support, and we did not sign up for Ploy. A G2 listing named Ploy belongs to a different company, so we do not cite it.
- Ratings are third-party scores with the site, review count and date read. Prices change; check each vendor's pricing page before you buy.
FAQs
What is Ploy AI?
Ploy AI (ploy.ai) is an AI website builder and marketing platform for B2B teams. It rebuilds and hosts your site, identifies the companies visiting it, tracks SEO and AI citations, runs A/B tests and stages outreach for review. It announced general availability and a $27M raise on June 15, 2026.710
Is Ploy AI legit? Are there any reviews?
Ploy is a funded company with no third-party reviews yet. It announced general availability and a $27M raise on June 15, 2026, and its Trustpilot page had 0 reviews on October 14, 2026; a G2 listing named Ploy belongs to a different company.109
Is Ploy an AI website builder?
Yes, and more. Ploy calls itself "The AI website builder built for marketers", and it also does visitor identification, SEO, A/B tests and outreach playbooks. Full use means hosting on its Astro runtime.32
How much does Ploy AI cost?
As of October 14, 2026: free, Starter $50 a month, Pro $300 a month and custom Enterprise, with usage metered in credits.4
Does Ploy AI use credits?
Yes. Starter includes 4,000 credits a month and Pro 24,000; image, code and document generation, planning and visitor enrichment all draw from the balance, and heavier builds draw more. The free tier gives 500 credits a day.46
What are the best Ploy AI alternatives?
Infinite, if you want to keep your site and grow it with ads, page tests, SEO and email. Okara AI, for daily organic drafts and SEO pull requests from a free tier. Ryze AI, for high SEO article volume plus AI-run Google and Meta ads. Blaze, for content software or a managed team. Each has its own sourced comparison on this site.
Is Infinite a Ploy alternative?
For part of the job. Both track SEO and AI-answer citations and run A/B tests. Ploy builds and hosts your website and identifies visiting companies. Infinite runs Meta, Google, YouTube and Reddit ads, tests the pages they land on and finds buyer-intent posts on Reddit and X, without moving your site.
I'm a solo founder. Is there an AI marketing agent that can run my ads, landing pages and SEO?
Infinite covers all three in one app: Meta, Google, YouTube and Reddit ads, A/B tests on the pages they land on (Growth plan), and an SEO blog on your own domain, from $60 a month. Ploy covers landing pages and SEO on a site it hosts, but its ad integrations read results rather than run campaigns.1
What's the best landing page A/B testing tool if I don't have a developer?
Ploy, if your pages are hosted on Ploy: it runs native A/B tests on them through a playbook. Infinite, if your site is in a GitHub repo hosted on Vercel: on its $200 Growth plan it writes version B for you, splits traffic and ties the test to the ads sending visitors there.7
Is there an AI tool that writes and publishes SEO pages to my website automatically?
Yes, both do, after your approval. Infinite writes, checks and publishes articles to your own domain once you approve a topic set, about 2 campaign articles plus 1 chat article a day; Ploy drafts pages with keyword data and on-page scoring and publishes them to the site it hosts.35
How do I track whether ChatGPT and Perplexity cite my website?
Both tools track it. Ploy tracks AI citations across ChatGPT, Perplexity, Gemini and AI Overviews and proposes rewrites when a citation drops; Infinite tracks a set of prompts and records whether each AI platform cites your site, on both plans.5
Can Ploy AI run my Meta and Google ads?
Not as far as its docs show: they describe the Meta, Google and Reddit Ads integrations as reading and reporting performance, and Google Ads data feeds reports and attribution. Its homepage does list "Meta campaign management", so ask Ploy before you rely on it to launch or edit campaigns. Infinite creates Meta campaigns, and changes budgets and pauses ads on autopilot or after your review.17
Do I have to move my website to Ploy?
No. Ploy can ship single pages behind a reverse proxy "without moving your whole site", but its full feature set assumes hosting on its Astro runtime.32
How much does Infinite cost?
Starter is $60 a month and Growth $200 a month, or $50 and $180 a month billed annually, at any ad spend. Growth adds email and landing-page A/B tests. For done for you, where a growth lead runs Infinite on your account, contact us.
Does Infinite work for agencies?
Yes. One login runs many brands, each in its own workspace with its own data and plan, with owner, admin and member roles. There is no white label. Ploy's Pro plan covers 5 custom domain families for $300 a month.4
How did you make this comparison?
We read Ploy's official pages and docs on October 14, 2026 and linked each claim. The Infinite column reflects what customers can use in the app today. Infinite publishes this page, so we say where Ploy is the better pick instead of scoring the two.
Sources
- Ploy docs: integrations, reviewed October 14, 2026
- Ploy CLI, reviewed October 14, 2026
- Ploy website builder, reviewed October 14, 2026
- Ploy pricing, reviewed October 14, 2026
- Ploy enterprise, reviewed October 14, 2026
- Ploy docs: credits, reviewed October 14, 2026
- Ploy site, reviewed October 14, 2026
- Ploy vs Framer, reviewed October 14, 2026
- Trustpilot: Ploy, reviewed October 14, 2026
- Ploy funding announcement, reviewed October 14, 2026
- Ploy docs: agent, reviewed October 14, 2026
- Okara pricing, reviewed October 14, 2026
- Ryze pricing, reviewed October 14, 2026
- Blaze pricing, reviewed October 14, 2026
Related comparisons
Grow from the site you already have.
Infinite runs Meta, Google, YouTube and Reddit ads, tests the pages they land on, and keeps your SEO blog and emails going.